Nurpur – A Taste of Pureness


We all have heard the name of Nurpur, but very few are aware of its origin.   HISTORY Nurpur was started from a small village over 50 years ago. The brand was part of Noon Pakistan Limited, a company that has an over 50-years dairy legacy in Pakistan. Fauji Foods, a part of Fauji Group […]

5 Places To Find The Best Reshmi Handi In Karachi


Karachi offers some of the best desi food stops. Not only do they serve the best dishes but they are economical too. No matter what day or event it is, Pakistani food always comes to the rescue. It is the only thing that can refine your palate when it’s tired of all the fast food […]

Careem CEO writes open letter to restaurant owners in Pakistan


Dear Restaurant Owners,    The dine-in industry has taken a severe economic hit due to pandemic impacting millions of lives. We are extremely proud and thankful for your relentless efforts and commitment to get the industry back on foot which offers livelihood to millions of Pakistanis. In this open letter today, we at Careem, would like […]

Restaurants Suspend Foodpanda Services Over Alleged Unethical Practices

APRA suspended Food Panda

The All Pakistan Restaurant Association has announced to boycott Foodpanda in Karachi for three days due to a hike in commission.   All Pakistan Restaurant Association (APRA) has temporarily suspended its services with Foodpanda over repeated complaints made by restaurants across the country. The boycott starting September 15 may affect food delivery services for some […]

Toxic Chemicals Case in Famous Fast-Food Packaging

Food packaging

Hygiene and quality have always been the main concerns in the food industry all over the world. This is highlight crucial element in Pakistan given the cooking conditions, products expiries, ingredients, and the kitchen environment etc.   Recently, a report research published by Environmental advocacy groups, namely Ecology Center, Toxic-Free Future, and the Mind the […]

Takeaway, food delivery may soon be allowed in Karachi

Food Delivery

The Sindh government has decided to provide some relief to the business community, trade centres, shopping centres, bakeries, restaurants as it is planning on easing the lockdown restrictions starting April 14.   Karachi Commissioner Iftikhar Shallwani confirmed to SAMAA Digital that take-away has confirmed the news and delivery facility from the fast food chains will […]

Basic Protective Measures against the New Coronavirus


Wash your hands frequently Regularly and thoroughly clean your hands with an alcohol-based hand rub or wash them with soap and water.   Maintain social distancing Maintain at least 1 metre (3 feet) distance between yourself and anyone who is coughing or sneezing.   Avoid touching eyes, nose and mouth Hands touch many surfaces and […]

Heyday – A Retro and Cool Place to Visit


Whether it’s during the peak of summer or the dead of winter – ice-cream is simply the cure for just about anything and bring people sheer joy and comfort. Most of us love ice cream! There are countless different flavors and toppings to choose from fruit to whipped cream to candy bits to Oreos, ice […]